WHY EXHIBIT
It is with great pleasure that we invite you to participate in the Tourism Expo Sarajevo 2025,international tourism fair that will be held in Sarajevo, at the Skenderija Center, from September 25 to 27, 2025.This unique event, under the slogan “Journey into the Future”,will bring together leading stakeholders in the tourism industry from Bosnia and Herzegovina, the region, and around the world, offering an ideal platform for business networking, promotion, and the exchange of experiences.
Promotion of tourist destinations
Tourism fairs offer an opportunity for cities, regions, and countries to showcase their attractions, traditions, and natural beauty. This strengthens the recognition of the destination and encourages interest from potential tourists and investors.
Business development through the fair
Tourism fairs serve as an excellent platform for finding clients and partners. They are especially important for small businesses aiming to expand their market or gain international presence.
Economic contribution to the community
In addition to direct income from tickets and rentals, fairs attract visitors who spend in hotels, restaurants, and shops, thereby boosting the local economy and employment.
Showcasing innovations and new technologies
Fairs are venues where apps, digital solutions, and smart services are presented. These innovations help industry players modernize their operations and remain competitive.
Networking in the tourism industry
Tourism fairs connect travel agencies, hotels, airlines, and other industry players. This interaction creates opportunities for collaboration, idea exchange, and the development of joint offers and travel packages.
Support for sustainable tourism development
Fairs highlight the importance of environmental awareness and nature conservation. They showcase sustainable destinations, eco-projects, and models of responsible tourism that respect local communities and the environment.
Global visibility of destinations
The international nature of fairs provides exhibitors with the opportunity to present their offerings to the world. This increases their presence in the global market and attracts visitors from abroad.
Exchange of knowledge and experiences
Panels, workshops, and lectures allow experts to exchange opinions and information. Education at fairs helps in keeping up with trends and improving the quality of services in the tourism industry.
Strengthening competitive advantages through the fair
Tourist destinations use fairs to highlight what sets them apart – unique offerings, events, or natural features – capturing the attention of the global market.
Brand and identity building
Participation in a fair helps destinations and companies strengthen their brand. A professional presentation and strong visual identity leave a lasting impression on visitors and partners.